Friday, February 02, 2007

...And the Globe Bashing Begins.


Just in case you're wondering (whoever is reading this), I do read other people's blogs. Just yesterday (Feb. 1, 2007), the new Globe Unlimited Text rates came out - and boy, did it make waves. But not in a positive way. People were complaining, my wife was shocked, my Globe friends were furious, the whole texting community was rattled and sent out text barrages to stop patronizing Globe and whatever service they came. Heck, even my wife's suki (because she has this loading station business) were astonished because of this sudden move from Globe.

Of course, I was not surprised with the new rates because we knew it beforehand, after all, we, the ad agency are tasked to break the news (whether good or bad) to the masses. And we have to deliver the news in good taste. Even during the production of the print ad, people who were using Unlimitxt regularly were already at dismay (most of them are the Unlimitxt50 subscribers). I don't really use Unlimitxt service regularly. I just use it, whenever I would be on a "texting marathon" which only lasts for about 3 or 4 hours. Therefore, I fall on the Unlimitxt15 category - the one day Unlimitxters.

In a way, this NightShift and Dayshift gig might work. Most advantageous would probably be the NightShift, where you'll only pay 10 bucks for a 10pm to 7:59 am chat. I only wish Globe made the Nightshift time slot earlier, starting from at least 7pm. Oh, well, there'll alway be Unlimited Text All Day for 20 bucks, just a P5 increase from the P15 I got used to. If you think about it, no one can really text 24 hours straight, you'll have to rest in between. Unless you're a TEXTAHOLIC (if such person exists).

Of course, my only real despair is that some of the chickens I designed for the print ad were removed. Bah, I spent hours just drawing them, and they were scrapped. Also scrapped are his sunglasses and the sun from the original compre. On the brighter side, at least I can use those extra chickens in the pages of Saranggola Magazine.

Just my 2 pesos. I don't think you need to boycott something just because their pricing scheme increased. If we do boycott everything that raised their price, we probably would'nt be commuting, putting gas in our cars, or even texting. Texting used to be free you know.

Then again, you can't really please anyone.

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